2011 Active Action Marketing Plan:
1. Get as many, highly qualified buyers into your home as possible, until it sells.
2. Figure out what has to happen to sell your home in the next 3-6 weeks.
3. Communicate with you weekly the results of our activities.
4. Negotiate for you, to work to get the highest possible price now.
5. To prospect daily to find highly qualified buyers for your home.
6. To use passive and active marketing best suited to our objective.
A. Passive Marketing (Things We Do, But Don't Count On) 1. Multiple Listing Service & Realtor.com listing 2. Classified Advertising (when necessary) 3. Sign In The Yard 4. Broker & Public Open Houses (when necessary)
B. Active Marketing (Activities That Work in THIS MARKET) 1. Help you discover the Right Price, Commission and terms to get the job done. 2. List your home on over 100 websites including those of our competitors. 3. Create Highlight Sheet with great pictures for cooperating agents and buyers. 4. Suggest staging for maximum appeal to a large range of potential buyers. 5. Promote to our person database of agents and the public. 6. Constantly update you as to changes in our market place.
7. Daily Lead Generation (Live and Internet) looking for buyers for your home
8. Call "For Sale by Owner Listings" daily to see if they are your buyer.
9. Submit your listing to top Keller Williams agents for their waiting buyers.
10.Promote your home to other area brokers for maximum exposure.
11.Promote to our "Brink & Associates" Facebook friends.
12. Prequalify for ability to purchase all buyers prior to contract presentations.
13. Represent you and your interest upon the presentation of all contracts.
14. Negotiate the best possible price and terms for you. After the contract has been accepted, handle all follow-up and keep you informed on all mortgage, title, survey, appraisal and other necessary closing procedures.
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